To supplement Investment Promotion Activities and to widen the visibility and connectivity of the state with global investing Community IPICOL engaged Concept Communication as the PR & Social media partner of Invest Odisha. The following activities were carried out by IPICOL during the period.

• Organizing Press conferences & interviews of senior journalist of national stature
• Organizing visit of outstation journalists to Odisha to aware them the progress of the state in Industrialization during last decade.
• Disseminate and release news articles on behalf of the Government
• Develop content for social media, website and mobile application
• Managing and Co-coordinating social networking sites  
• Coverage in national newspapers
• Coverage in business websites + vernacular dailies
• Ensure proper visibility and promotion through print, electronic and social media